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People can be quick to generalise the interests of women: ‘women like shoes’, ‘women want diamonds’ or ‘women love flowers’ are some classic examples. Norms are not all encompassing and can be outdated; not all women need or want the same things. The case is the same for men’s products as well.
Products are designed with specific functions in mind and there are plenty of notable trends in what does and does not sell, but there is no reason to be sexist.
